Google Adsence ?
How does Google AdSense actually work?
There is a client who wants to sell their product and wants to use Google for it .Everyday Google receives many
It is the perfect advertising tool for many companies to find lots of customers but not every consumer comes directly to Google.There are also many people looking for many topics on different websites.Take for example that an advertising cutomer tries to sell mobile telephones.
He is widely known for offering the best mobile telephones with the best price and super quality. He knows that many customers visit Google daily to compare merchandise and to buy the best deals.Therefore the seller wants to switch to adverstising with Google to sell as many telephones as possible The greatest thing about it is that Google dosn´t ask for any charges to run the advertising .The visitors look for the product and click on the website of the seller. Once this transaction has taken place Google receives a fee from the advertiser.It rewmains cost free if no one clicks. If someone
visits Google and inserts in the searching bar for example; “mobile phone”, on the right side will appear the
announcements which pay for the advertisement. Furthermore the first promotions which have a light coloured background are also paid announcements. This helps the client to be on the first searching sites of Google and to achieve therefore more sales volume. However, if you look on the search results further down, you will see other announcements. For example; some people want to inform their selves before the purchase they look around on other websites only to make a price comparison or to find out how satisfied other customers are with the mobile phone battery. Often these same pages contain other ads by Google or also advertisements from other suppliers. This commercial can be on top, on the right or also on the left side of the web page. Before the purchase
If the visitor clicks on this advertisement, they will get redirected to the site which actually advertises the product. Therefore the consumer wasn’t directly informed by Google, but by a website with Google AdSense. For this reason not only is Google paid by the client but also the website owners who have Google AdSense on their websites. They get a percentage from the sales volume of Google because the customer has found to the trader by the external web page. Any contractor can register themselves on Google AdWords to sell their products. Also everybody can register theirselves by Google who wants AdSense on their webpage.No matter whether a private,individual or an enterprise.
Google adsence on your own page
To get advertisments from Google on your own page one must apply at Google first. On top of the right side of the page is the registration button. While registering you should give very exact and truthful information. In addition you must have a Google account and be at least 18 years old. In the next step you have to provide information of the content from your own web page. The URL from the web page must be entered, for example www.example .com. Next the language should be chosen. One must follow the rule not to encourage others to click intentionally on the advertisement. Moreover, one is not allowed to click on their own advertisements. Pornographic or unlawful contents are forbidden.
Then one should confirm the program guidelines and click forward. In the 3rd step the contact information should be entered. Next you should select whether you are a private individual or an enterprise. According to the country there are different payment methods how one can receive his money, for example PayPal or personal checks. At last one can subscribe theirselves to the newsletter and invitations. Finally you have to click on send application. Google will check the web page before the Account will get turned on. Therefore you should keep yourself strictly to the guidelines because if you don’t get accepted, you can´t earn money either. It can take anywhere from 1 day up to 2 weeks until the
account is recognised. If one was accepted, one can register their self with a Google account. When you are logged in, you come to an overview; Reports: here one can see how much they´ve earned. Adsence set up: here one can adjust the AdSense which fits exactly to you. My acccount: at this point you can see all contact information again, which should always be on the newest stand .Next, Resources: under this point, one finds Publisher tools, analyses, an AdSense forum
and aid. To bring finally the desired advertisement on your own web page, you must work with AdSence set-up.
Here you can find different kinds of advertisement. We take as an example AdSense for content; it can be changed to text or picture material. Then the formats should be selected where you pick from very different ones. Thereupon you can tune the colour, which fits best to your own web page. As the next step you can work on the corners of the banner. At last you should name the advertisement subject and confirm. After that you receive the code which you must insert in your own page, for example with Dreamweaver or other aids .The code can still change up to 10 minutes, therefore you should wait for this time. Under the segment “Use of the advertisement”, you can find the code always again and use it. Here you can also manage all advertisements if you want to create several. As soon as the desired advertising banners were inserted on the page, the appropriate advertisement from Google will appear. Google will match the banner fitting the page and its content perfectly and automatically. How much money one will receive for every banner is different. This can vary between 0.10 cents and 5 euro’s or more.